When you can sell something intangible like radio airtime, you've gotta be good. When you can sell ads for a station that has a signal so weak that advertisers can barely pick it up in their stores, you've gotta be great. Chris Adryan ("The Herb Tarlek of 97X") spent more than a dozen years as a salesperson for 97X. Dave and Damian chat with him about Frank Eavey, the Rock & Roll Grocer, as well as other advertisers, big hair, flipped ties, ad rates, and the elusive Nick Velvet.
April 10, 2019